TV’s ad dollars aren’t going away but TV’s viewers are

TV’s ad dollars aren’t going away but TV’s viewers are

The TV business just completed its annual “upfront” week, where the big networks advertise their shows to advertisers. As always, this involved glitzy presentations and lots of booze. One new twist this year: The networks took time to denigrate Facebook, Google and the rest of the digital advertising world. Those guys have real problems, but they pale compare to TV’s real problem: Its audience is melting away, year by year.

View Full Post

More great content like this @ Technology & Web Front Page or you can Request Invite

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s